PUMA morning run through the Marais, Paris.

Case study · PUMA Sportstyle · Running session, PFW

A Paris Fashion Week morning run, from the Suede House.

ClientPUMA Sportstyle
RoleProduction & community host
DisciplinesCommunity · Activation · Production
Year2026 · Paris, with 114 Index

A Paris Fashion Week morning run and breakfast with PUMA Sportstyle, hosted at the PUMA Suede House in the heart of the Marais.

What we did

Produced and hosted an exclusive pre-launch moment for the PUMA community: a run through the Marais with an early test of the brand new Deviate Nitro 4, then back to the Suede House for breakfast, music and product in hand.

A pre-launch run, the city as the start line.

My role

Production and community hosting, with 114 Index. From invite and run route to the Suede House experience on arrival.

The run through the Marais.
The running community at Bastille.
PUMA Suede House, Paris.
Deviate Nitro 4, on foot.
Music at the Suede House.

Credits

Deviate Nitro 4, pre-launch. PUMA Suede House, 7 Rue Froissart, Paris.

Client@pumasportstyle
Production & host114 Index
Photography@anthnyylee
VenuePUMA Suede House, Marais

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