Friends of Jasper: a Paris Fashion Week project with KEEN Europe to highlight like-minded individuals who share a passion for lifestyle product with outdoor DNA.
Our partnership with KEEN is rooted in real connection and the activity we share when we go outside. So we tapped our shared network the simplest way possible: pop outside the Paris showroom and shoot portraits of the people we value as they collected their new Jasper's and signed their name in our book to commemorate it.
A few of the community's lifestyle icons.
Production, community and talent management, with 114 Index for KEEN. From invite and casting to hosting the series on the day.
KEEN Jasper. Outside the KEEN Paris showroom.